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  E-mail Message: I thought you might be interested in this item at http://beloit.worldcat.org/oclc/1142943 Title: Tested advertising methods. Author: John Caples Publisher: Englewood Cliffs, N.J., Prentice-Hall [1974] ISBN/ISSN: 0139069097 9780139069093 OCLC:1142943

  
  

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Tested advertising methods.

Author:	John Caples
Publisher:	Englewood Cliffs, N.J., Prentice-Hall [1974]
Edition/Format:	Print book : English : 4th ed., rev. and enlView all editions and formats